(Global) – The social media campaign hopes to boost wellbeing in lighting community
The IALD, ILP, SLL and Zumtobel Group have launched a new social media initiative called the Light Minded Movement.
The Instagram project aims to encourage wellbeing among those working in lighting. Each week, a theme is set, and people are invited to post pictures that relate to it. The initiative is intended to act as an opportunity for the lighting community to communicate through images, showing how they are coping with the changes their working conditions, life at home, family, how their days may have changed, and what they are doing to keep mentally well.
Administrators for the initiative are Emma Cogswell of the IALD, Jess Gallacher and Jo Bell of the ILP, Brendan Keely and Juliet Rennie from the SLL, and April Dorrian and Dan Hodgson of the Zumtobel Group.
Of the initiative, the Light Minded Movement said: “We need to rethink the term social distancing, we need to come closer, even if that means not physically.”