Lumenpulse's executive appointments Tim Berman (left) and Lance Howitt (right), founded Fluxwerx in 2011.

(Canada) – Lumenpulse Group appoint Fluxwerx founders as President and Chief Operating Officer, and Chief Marketing Officer respectively.

Lumenpulse Group Inc. is pleased to announce the appointments of Tim Berman as President and Chief Operating Officer, and Lance Howitt as Chief Marketing Officer of Lumenpulse Group, effective immediately.

“I am very excited to have Mr. Berman and Mr. Howitt join our executive team to help continue the success of the Lumenpulse Group and help lead us to the achievement of our five-year plan and beyond,” said François-Xavier Souvay, CEO of Lumenpulse Group. “In their new roles, both will continue to provide critical input into setting the strategic direction of the Group and to maximise the potential of each of our brands.”

Mr. Berman and Mr. Howitt founded Fluxwerx Illumination 2011, serving as President and Vice President of Sales & Marketing respectively, before Fluxwerx became part of the Lumenpulse family in 2016.

Reporting directly to François-Xavier Souvay, Mr. Berman will oversee all aspects of all the Lumenpulse Group brands as President and Chief Operating Officer and work closely with Mr. Souvay to develop and manage the strategic plan for the Lumenpulse Group.

“Tim’s ability to inspire and lead allowed him – in a remarkably short period of time – to drive Fluxwerx from an innovative start-up with no revenue five years ago, to a brand that today generates multi-millions in both revenue and earnings. Fluxwerx has catapulted to be a clear leader in the North American lighting market,” said Mr. Souvay. We are excited to have him take on a global role for the Lumenpulse Group and to see the next level of growth with the company.”

As Chief Marketing Officer of the Lumenpulse Group, reporting directly to Mr. Berman, Mr. Howitt will oversee the marketing strategy of the global Group and will work closely with all executives to enhance the Group’s brand awareness and strategic messaging. Mr. Howitt will be responsible for the creative direction and development of the company’s marketing efforts, including brand strategy, new product design requirements, client experience related to daily operations and special events, and oversight of all design related to print and online presence.

“Having led Fluxwerx’s sales and marketing strategy, Lance has been instrumental to the stellar success of the brand,” continued Mr. Souvay. “His contributions have made Fluxwerx a strong leader in its segment and his input and experience will be a tremendous asset to our agents, distributors and clients on multiple levels.”