Prolicht joins forces with Tom Dixon

Walter Norz (left), Founder and CEO of Prolicht, and Tom Dixon (right)

(Austria) – The companies have collaborated on new LED track system, Code.

Prolicht has announced a new collaboration with decorative lighting designer Tom Dixon that will see the brands “join forces on a global scale, starting with a common approach to lighting project business worldwide”.

A joint statement reads: “The goal is clear – we are complementing each other by merging the unique design vision of Tom Dixon with the technical lighting knowledge of Prolicht.”

The relationship between Prolicht and Tom Dixon started informally a few years ago, as the two brands were often working independently on the same projects. After some success, Prolicht started to become the preferred choice for architectural lighting in Tom Dixon’s interior projects, while Tom Dixon became the first choice for Prolicht when a decorative touch was needed. As the two teams began working more and more together, a clear affinity in vision and philosophy emerged, creating a symbiosis between technology and design.

Walter Norz, Founder and CEO of Prolicht, first met with Tom Dixon in 2019. It was here that discussions first arose about joining forces. Six months later the collaboration has resulted in the launch of Code, an LED track system that combines Prolicht’s expertise in technical lighting engineering with the discernible Tom Dixon design and aesthetic.

“It was amazing how quickly the connection with Tom and his team started,” said Norz. “From our very first meeting the sparkle of creativity was there, and we all immediately felt an alluring urge of starting something together. Our first joint result, the Code, represents the epitome of our collaboration: something neither of us could have done without the other, the perfect result of our two different backgrounds and complementary capabilities merging.”

Code utilises bare LEDs on circuit boards that can be used to create thin strips, delicate chains and continuous columns of light. Comprised of three LED light soures – Dot, Dash and Grid – the elementary shapes of round, square and line for the basis of a kit-of-parts, which allows infinite possibilities to design graphic lighting sculptures.

“For the past year we’ve been obsessed with printed circuit boards (PCBs),” added Tom Dixon. “Our collaboration with Prolicht started high in the mountains of Innsbruck, where we shared our first thoughts on a minimal track system that would attempt to remove the superfluous and reveal the light engine in all its naked glory.”

www.prolicht.at
www.tomdixon.net