(Germany) – The tour will allow Trilux customers across Europe to see its products up close.
Following the postponement of Light+Building 2020 until mid-September due to the ongoing spread of the Coronavirus, Trilux has announced that it will be going on a “major European tour” from March onwards, allowing customers to see the German manufacturer’s products up close.
Named the Xperience Tour, the company will visit a total of 20 destinations across Europe, from Berlin to Vienna and Brussels to London, with stops in Switzerland, Austria, Belgium, Italy, France, Spain, the Czech Republic and the UK.
“The fact that Light+Building was postponed two weeks before the start is very regrettable from a business point of view, but completely necessary from a health policy aspect in order to reduce the risk of spreading – and therefore absolutely correct,” said Joachin Geiger, Head of Sales and Marketing at Trilux. “Customer proximity is essential for us and it’s the reason why we have decided to bring our products and services directly to customers.
“Customers can experience our vision of the light of the future in our interactive showrooms in Cologne, Arnsberg and Amersfoort throughout the year. With the Xperience Tour, we’re bringing individual lighting solutions, innovative services from monitoring to Pay per Use, and quality ‘Made by Trilux’ directly to your door.”
More details of the Xperience Tour can be found online at: https://www.trilux.com/de/unternehmen/veranstaltungen/xperience-tour-2020/.